ESTABLISHING AND PROMOTING THE BRAND
CA Internet Security was launched to provide computer and mobile device protection for consumers and small businesses.
Brand Strategy, Visual Identity, Print, Digital Media, Website Design, E-commerce, Packaging, Merchandising, and Animated Product Videos
Develop national and global multi-channel marketing campaigns and promotional materials for CA Internet Security products and its partner programs.
CA INTERNET SECURITY TOTAL DEFENSE PRODUCT LAUNCH
Creative development and strategic marketing of CA Total Defense Security Solutions through advertising, direct, email, partner, social, web, out-of-home, and in-store channels.
KEY AREAS OF FOCUS
Branding & Identity
New Product Launches
Out of Home
Photography (product & lifestyle)
User Experience & Strategy
Website Design & Development