LAUNCHING A NEW BRAND
Cabot Lab is a molecular laboratory that offers a wide range of testing menus, including COVID-19, respiratory pathogens, UTI, STI, women’s health, wound, and otolaryngology infections.
PROJECT CATEGORY
Advertising, Brand Identity, Collateral, Digital Media, Website Design, and OOH
PROJECT DESCRIPTION
Develop a new brand identity and sustain brand messaging throughout all digital and print touchpoints.
KEY AREAS OF FOCUS
Branding & Identity
Collateral
Digital
Direct Marketing
Email Marketing
New Product Launches
Out of Home
Photography (product & lifestyle)
Print
User Experience & Strategy
Website Design & Development